Faster Pc for You » The Purpose Driven Newsletter
Ok, so I guess I'm a lousy salesman because I can't get into lots of glorious phrases here for how nice it is to have my old QUICK computer back. When I first got my XP computer it was so fast that I told my best friend, "This thing is so powerful I don't know why I'd ever have to upgrade to a more powerful computer."
Then the time factor kicked in. The more time I spent actually using my computer the slower - true, it was little by little but still... - the slower it got.
Took forever to start up. Programs took two or three times longer to load up. Jobs took me longer and longer to complete.
I Wanted My Fast Computer Back and I Got It!
It was really a drag. A drag on my time and a drag on my fun using the computer.
Anyway, for $9.97 - yeah, only Ten Bucks - this guy gives me over twenty pages of instructions on how to clean up the Microsoft Mess that became my computer. Easy stuff. I'm no computer geek but even I could follow his instructions. Some of the stuff I knew but had forgotten. Other stuff was just plain news to me. Even free software I could use to clean up my computer. Oh, and he's not selling addtional stuff there. It's just information.
Anyhow, if your computer sometimes bugs you because it's getting slower or you just want to do some preventive maintenance to keep it fast, I'd say check out this guys help now.(It's not a buy button, it's just information.)
The Purpose Driven Newsletter
All marketing efforts should move the client down the path of getting someone that has a need to know, like and trust you.
Newsletters represent independent and niche viewpoints and can help create product evangelists by building a bond with your product users. One of the reasons many newsletters work is that people read them-no small feat when one considers the typical mail volume at most businesses.
Newsletters are great advertising means, and efficient reminders. Also used to announce company-wide events, such as holiday parties, ski trips, picnics, raffles, etc., newsletters are used as nurturing or interest capturing tools and supplements to other marketing efforts.
If you use an online newsletter, it will simultaneously: 1. contact customers with news and valuable information, 2. provide new leads, 3. position you as the local market expert and 4. nurture leads until they are ready to buy E-newsletter marketing is very cheap and has proven to be very successful for those who do it right.
What kind of content goes in your newsletter, really depends on what your objective is. If you take the time to create useful content your list and readership will grow year after year. It is important to point out that your content should be targeted to your ideal prospects’ preferences and reading style. One of the best ways to determine their style and preferences it to ask them. In fact, some newsletters will include a fair percentage of content derived from reader feedback.
If writing the content yourself, one quick and easy way to get content is to do an expert interview or design a ‘how to’ article. If you don’t have the time or the desire to write it on your own you can outsource to a ghost writer. One place to check for an article is elance.com. You can expect to pay $5-$25 per article.
The frequency of your newsletter can vary greatly from once a week to once a month, depending on the production time and the nature of your business. More than once a week is too much.
Make sure your newsletter design is easy on the eyes–use highly contrasting colors to avoid having the colors blur together. Just as a magazine has a certain look that appeals to its subscribers, so must your e-mail newsletter. I prefer to use a summary of topics at the top for easy scanning.
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